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PROGRAMS: START UP SUCCESS PROGRAMSince its founding in 1990, LVA has helped many companies that are entering the North American marketplace or rebuilding their corporate reputation to achieve strong, positive media and analyst awareness. Among these companies are EMC, Sophos, Legato, InfiniCon and Fujitsu. LVA also recognizes that companies in the initial stages of growth are in the most need of awareness support while simultaneously having the most constrained budgets. For this reason, LVA has developed its Start Up Success© Program to assist growing companies, and new ventures by existing companies, in achieving awareness in a competitive environment.The program offers fees of approximately 50% of LVA's normal charges for the first year of a two year contract. Clients get all of LVA's normal services, including press release development and editing, feature article placement, messaging and message matrix development, communications counsel, media list development and media and analyst tour management. Certain items, including access to LVA's proprietary article tracking and database system are excluded from the first year of the contract, but can be added at the one year review stage. Typically, LVA charges between $8,000 and $15,000 per month to established companies for an awareness campaign. By taking the Start Up Success© Program clients can get a high quality communications program up and running at a fraction of the cost normally associated with level of support. Participant companies to date include: ADIC, Sophos, InfiniCon and PWS Security. back |
